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16 March 2012

British Eurosport to televise GB Fed Cup tie


Photo: Nir KeidarAnne Keothavong and Judy Murray (GBR)

British Eurosport has agreed a deal with the International Tennis Federation and Lawn Tennis Association (LTA) to broadcast exclusive coverage of the Fed Cup by BNP Paribas tie between Great Britain and Sweden in April.

After their successful Euro/Africa Zone Group I wins over Portugal, Netherlands, Israel and Austria in Eilat, Israel in February, the AEGON GB Fed Cup Team captained by Judy Murray will play Sweden away in the World Group II Play-offs on 21st and 22nd of April.

Elena Baltacha, Anne Keothavong, Laura Robson and Heather Watson were the members of the winning team in February, with Judy Murray due to announce the team for the tie in Borås, Sweden on 11th April.

The addition of the Great Britain versus Sweden Fed Cup tie adds to British Eurosport’s existing commitment to show the Fed Cup Final in 2012 and 2013.

British Eurosport also covers all of Great Britain’s 2012 Davis Cup by BNP Paribas ties and exclusive coverage of the World Group, as well as the Australian, French and US Open tournaments, selected ATP events including the AEGON Championships at The Queen’s Club and all 21 WTA Premier events.

David Kerr, Managing Director, Eurosport UK said: “We are delighted to have been able to add coverage of the Fed Cup tie against Sweden to our extensive tennis coverage on British Eurosport.

“The victories in Israel were great for British tennis and we wanted to make sure that we gave our tennis viewers the chance to continue to support Judy Murray and the team in Sweden as they seek to qualify for World Group II in 2013.

“British Eurosport will show over 1,200 hours of blockbuster tennis in 2012, including the Australian, French and US Open tournaments, ATP and WTA events and the Davis, Fed and Hopman Cups.”

Jan Menneken, Executive Director Commercial for the International Tennis Federation, said: “This is great news for British Fed Cup fans who will be able to watch their team compete against Sweden live on British Eurosport with the winner achieving promotion to Fed Cup by BNP Paribas World Group II.”

Exclusive LIVE coverage of the Great Britain versus Sweden Fed Cup tie begins at 1pm on Saturday 21st April on British Eurosport 2, continuing the next day on British Eurosport from 10am.

British Eurosport is available on Sky 410 & Virgin Media 521. British Eurosport 2 is available on Sky 411 & Virgin Media 525. Also available online or on mobile via Eurosport Player: www.eurosportplayer.co.uk.

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