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The Fed Cup provides a wonderful opportunity for its partners to access the global community on an international, national and local level. Sponsors look to harness the passion, emotion and heritage associated with the event when delivering their own message to domestic markets around the world, and the fact that Fed Cup is primarily shown on terrestrial television allows sponsors to reach as wide an audience as possible in many markets. The Fed Cup partnership programme provides each of these companies with tailored benefits - enabling them to achieve their marketing and promotional goals at every Fed Cup tie and all-year round. Global financial group BNP Paribas is the Title Sponsor and Official Bank of Fed Cup in 2008. Rolex joined the Fed Cup family of sponsors in 2007 as Official Timekeeper of the event. Wilson Sporting Goods is an International Partner to the event and manufacturer of the Official Fed Cup tennis balls. Boscosport is an International Partner and Official Clothing Sponsor of the Fed Cup. Turismo Madrid became part of the Davis Cup family of sponsors in 2008 as the Official Tourist Destination of the Davis Cup. Partnerships in Fed Cup are currently available in non-conflicting categories. For further information and to discuss international Fed Cup sponsorship opportunities please contact the ITF Commercial Department: | Commercial Department, | | | Sponsorship | | | | | Direct Line: + (0) 20 8392 4686 | | | Direct Fax: +44 (0)20 8392 4766 | | | > Send an email. | |
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